where the money goes
The rule of thirds.
We make a rock that does nothing. The money should do something. Every dollar of profit is split three ways, and we publish where it went — monthly, every batch, in full.
1/3
to charity
Real organizations doing real work, starting with clean water.
1/3
back into pebbles
Stones, stamps, boxes, shipping. The machine that makes the nothing.
1/3
keeps Zipla alive
A small company that tells you exactly where the money goes. Apparently that's radical.
receipts
Proof, monthly.
You will not find donation percentages in our ads — the ads are for jokes. This page and your receipt are the only places we talk about money. When the first monthly batch is donated, the receipts will be published right here: amounts, organizations, dates. Every month. Forever. Or as long as people keep buying rocks.